Angry Birds

Angry Birds Friends Featuring Greenday Coming Soon

August 21, 2012 Leave a Comment

Angry Birds Friends – Greenday

Just when I thought I would not be hearing anything more about Angry Birds! I have to admit that I fell for the Rovio game, hook, line, and sinker. I bought Angry Birds t-shirts for my brother. My sister and I had matching Angry Birds flip flops. I had an Angry Birds cake made for my brother’s birthday last year. Oh, and yes, I have all the games on the iPad.

By the time Angry Birds hit Facebook, however, I was already rather tired of the game. I won’t hesitate to say that the physics of the game in space was too much for me.

But Rovio is not one to rest on its laurels. They’re going to milk their creation for what it’s worth. Maybe more. And this time, they’re reaching out to the masses who have a penchant for other symbols of their generation.

With Angry Birds Friends, Rovio has turned to punk band Greenday to gather more players – or bring them back – into the fold.[Read More]

Angry Birds Coming Soon to Your TV Set

April 5, 2012 Leave a Comment

Just when I thought the Angry Birds hype had disappeared, they released Angry Birds Space. Sure, I will admit that it has been downloaded onto the iPad, but I have never played it. It’s been sitting there prettily for more than a week now, but I know how that goes. I’ll start playing. I’ll get upset because I can’t get three stars, but I won’t be able to stop playing till I finish the game. By hook or by crook.

So yes, I am keeping the Angry Birds “disease” at bay. Then I hear about the new thing Rovio’s getting into: Angry Birds cartoons. On TV.[Read More]

Smartphone Use an Indication of Wealth?

April 2, 2012 Leave a Comment

I would never really have thought about it, but a Reuters article got me thinking. ((Source: Reuters)) A study was conducted by The Luxury Institute, with the goal of finding out how wealthy consumers used their smartphones. In other words, they studied the app usage among the members of this sector.

The conclusion? Wealthy people tend to use their smartphones more for apps geared towards finance, travel, and news. They do not seem to have a proclivity for social apps like Twitter or for gaming apps.[Read More]

London Philharmonic Orchestra Does Angry Birds

December 22, 2011 Leave a Comment

Angry Birds

Angry Birds has gotten old for a lot of people, but tell that to my little nephews who forget all their worries when they hear the Angry Birds theme playing on the iPad. They may not be able to play the game yet, but the mere sound of the music makes them happy. Would that adults be as simple!

Whether or not you are still enticed by the idea of playing what might very well be one of the most successful mobile games, I think that it is hard to deny that the playful theme music is quite irresistible. So irresistible that even the famed London Philharmonic Orchestra decided to play around with the music and give it their own special treatment.[Read More]

Angry Birds Cookbook Coming Soon!

June 9, 2011 2 Comments

Talk about taking advantage of a brand’s popularity by expanding one’s horizons even more! This is exactly what gaming company Rovio is doing. Not content to sit on their laurels with the success of the game Angry Birds (and all its other variations), Angry Birds the movie, and a host of other branding stints, Rovio is now venturing into something totally unexpected – the kitchen!

Now one would think that the kitchen is the logical place to be for birds and pigs, the main characters in the game, but the characters are not exactly meant to be eaten, are they? Rovio’s cookbook, however, is going to focus on EGGS. Yup, the self-published cookbook is going to feature family-friendly recipes with eggs as the main ingredients.

No wonder these birds are so full of angst! First they’re pitted against pigs that are colored green – for goodness’ sake, I don’t know why they have to be green! Then they have to be put on a slingshot and hurtled through the air. The impact has to hurt – not to mention the sensation of flying unnaturally. Now, their eggs have to be the focus of a cookbook! Then again, I suppose that they can be thankful that the cookbook is not a specialty cookbook featuring poultry.

Seriously, though, Rovio seems to be spreading themselves thinly in an effort to gain more revenue. It is rather surprising as one would think that with the amount of exposure that they have, Rovio would not need much in terms of marketing services, paid search company services, and the like. However, it seems that the company is not earning as much as most people think (that includes me, I suppose) – hence the aggressiveness in branching out and identifying other sources of revenue.

Since I have been known to go out and spend money on most anything Angry Birds (the last purchase being a cute bag for my nephew), I won’t be surprised if I find a copy of the new cookbook in my possession. After all, I do like my eggs!

The cookbook will be available in next few weeks in both traditional print format and app form.

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Photo via pietroizzo