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Tips for Increasing Conversion Through Web Design

Business owners new to internet marketing spend a lot of time getting traffic to their websites. Traffic is very important, but what happens once visitors arrive at your site is what really matters. So much time is spent focusing on getting hits and studying traffic patterns that the entire concept of conversions is missed. One of the biggest mistakes people make that kills sales is bad web design.

web design

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Conversions, not traffic, are what actually matter in business. Conversions mean that people who visit the website actually buy the products or services offered. Hits and traffic patterns do not help a business without that follow through where visitors actually make a purchase. So what are the elements of good website development and what will kill conversions? [Read more…]

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How to Automate Your Life in 2014

Automation is making people’s lives easier. It is making lives easier at home and at work. Many people cannot even imagine a world without technology. Take a look at these five areas to determine how automation can change you life for the better.

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1. The Automated Home

When people see automated smart homes, they usually stand in awe of what technology can do for them. The new devices are being introduced to connect to smart phones and make people’s lives easier. These devices can allow residents to control the temperature, turn on or off the lights, turn on the sprinklers, monitor the home video surveillance, or even turn on and off appliances. It’s amazing what home automation can do for you. [Read more…]

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Google’s Nest Acquisition: How Will Your Privacy Be Affected by the Internet of Things?

In the era of tech giants, privacy has almost become a luxury. This is because people are virtually connected to their computers or the Internet at all times. This has made social theorists quite concerned about the phenomenon known as the Internet of Things (IoT).

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IoT Defined

The Internet of Things is a term coined by Kevin Ashton during a 1999 supply-chain management presentation at Proctor & Gamble. For Ashton, IoT meant that the benefit of computers and the Internet can only come from the documentation of actions. Everything a person writes, clicks, downloads, consumes, uses, searches, and views on the Internet becomes not only a data profile on that person’s behavior, but data that constitutes the space of the Internet. The goal then is to document this data more and more fully, in the hope to be able to obtain a complete picture and scope for businesses to increase their efficiency and effectiveness toward consumers. [Read more…]

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Keys to Improving Cell Phone Battery life

10 Ways To Improve Cellphone Battery Life

You look down at your cellphone and realize that you are already below a 20 percent charge. The phone may have just been charged, but there are several reasons for reduced battery life. From browsing the Web to streaming a movie, your cellphone’s charge is greatly improved with a few small changes to everyday habits.

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Turn Off Running Apps

Although you aren’t currently using an app, it could still be running in the background, similar to a minimized window on a computer. Access the hidden apps through double-tapping the Home button on iOS phones, for example, and slide the apps into a closed state. Your phone’s battery will make a strong recovery. [Read more…]

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2014: The Most User Friendly Apps

Several factors go into a popular app. Of these factors, design is key. However, functionality and user experience are equally important, if not more so. While design often varies based on the perceived usefulness of an app, the importance of user experience (UX) cannot be denied.

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An app may have a sleek and beautiful facade, but it may also have issues with its user-friendliness, resulting in a poor user experience. The most prominent apps are known for the excellent user experiences they deliver. Here is a peek at five popular apps with the best UX design as well as a look at what drives their popularity. [Read more…]