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Business

Top Tech Tools For Your Small Business Operation

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Small businesses are often among the first to discover new tech tools, and there’s a very good reason for this trend.  When you don’t have a huge corporation to account for, it’s much easier to transition to a new tech layout whenever something is proven more efficient.  

Actions like reducing overhead and boosting communication are made easier by today’s tech tools for business.  Take a moment now to help ease the stress of juggling the various elements of your small business operation, and read about a few of the top tech tools on the market in 2020.  

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Just How Important is Digital Marketing? Your Business Will Fail Without It

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You already know that marketing is one of the critical pieces of a successful business. But what about digital marketing? Depending on what industry you were in and how long you’ve been apart of it, you may not recognize the importance of the shift over to digital means. The status quo in the past would have pushed you toward print media or television ads, for example. The trouble is that these types of campaigns have largely been overruled by digital means.

So what exactly do we mean by this? How can you fit digital marketing into your current strategies to ensure your business is competitive? First, it is critical that you have an appropriate SEO design baked into your marketing. Then, it’s essential to utilize marketing agency expertise. And unless your business already has a top-notch marketing department, you should rent the pros. And then, you should use social media best practices every hour of every day. Good social media use can make or break your company’s marketing efforts.  

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Sell Cars Online – the Old Fashioned Way

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Just because you’re eager to take advantage of all of the latest online services available to auto dealerships doesn’t mean that the entire game of selling vehicles has changed. With the latest series of online applications, designed specifically for dealership websites, you can bring all of the marketing and sales strategies of your sales team to the online forum – in fact, you’ll gain an enormous advantage by doing so. [Read More]

Modern-Day Security Your Business Absolutely Needs

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It’s imperative that you secure all of the aspects of your business. You have to secure any proprietary data. You have to secure your IT network. You have to secure your financial information. But not everyone is a specialist when it comes to security. You may be running on autopilot when it comes to setting up your information structuring, and you may not realize what kind of risks are out there. That’s why it’s so important to research this matter and create solutions before you have problems.[Read More]

How the Unbanked Benefit from the Online Payments Industry

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Around 25 million people across North America do not have access to traditional banking services like a savings account, chequing account, or a credit card. Due to financial hardship, or mistrust of the banking system, they must use cash as much as possible or incur the fees that come with prepaid debit cards should cash not be an option. They are also likely to make regular use of payday lenders rather than as a short-term emergency last resort. [Read More]