The Evolution of the G | Light Reading (via Light Reading)
Wireless operator marketing has left many confused about what the “G” on their smartphone actually means. Now, with 5G looming on the horizon, it’s even more important to understand not just how we got to 4G, but what it means for everyday use and Star…
Looking for a different browser to use on your mobile phone instead of the preinstalled Internet browser? Unlike the three mentioned here previously, these four alternatives offer helpful tools for finding what you want on the Web quickly on your mobile phone. [Read more…] about 4 Alternative Internet Browsers for Your Mobile Phone
Mobile friendly websites are becoming more and more in demand these days, owing to the growing numbers of smartphone users. Research studies show that about 60% to 80% of internet users are now checking websites and opening their emails through their mobile devices. If you don’t want to miss an opportunity to make your website known to as many internet users as possible, then making your website mobile friendly should be your goal at this point. Here are 20 ways to make your website nice and mobile friendly to your visitors. [Read more…] about 20 Simple but Effective Ideas to Make Your Website Nice and Mobile-Friendly
Ruder Finn, an independent PR company published some interesting findings of their new study – Mobile Intent Index. The study measures, well mobile phone users’ intent for accessing the Internet via their mobile devices.
According to the report, the average time spent by Americans on the mobile Internet is 2.7 hours. And what do they do during those times? To socialize, manage their personal finances and push their advocacy.
Contrary to what we may have believed all along, mobile phone users do not access the Internet via mobile phones for educational purposes or for creative expression. The study also found out that usage by gender and age differ. That is men access the mobile web to “escape” while women to “make others laugh.” Now that seems rather vague, right?
Another interesting finding of the report is the fact that immediacy is the major factor why users access the Internet via mobile.
“Our survey data shows that people use their mobile phones out of necessity for instant access to the Web whether it’s to conduct business with the most recent information or advocate on the spot on issues of pressing concern and breaking news,” said Marty McGough, director of Ruder Finn Insights
The study also highlights the fact that mobile phone apps are continously increasing with 61% of the respondents saying that they have downloaded an application at least once per month, and 36% of the respondents saying that they have downloaded applications from social networking sites at least once per month.
As a mobile connector, mobile phone access is used primarily to:
Interesting findings, right? So, which of these connectivity features do you do on your mobile phone?
