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mobile internet

Mobile Phone is the New Social Connector

May 2, 2023 by Arnold Zafra

Ruder Finn, an independent PR company published some interesting findings of their new study – Mobile Intent Index. The study measures, well mobile phone users’  intent for accessing the Internet via their mobile devices.

According to the report, the average time spent by Americans on the mobile Internet is 2.7 hours. And what do they do during those times?  To socialize, manage their personal finances and push their advocacy.

Contrary to what we may have believed all along, mobile phone users do not access the Internet via mobile phones for educational purposes or for creative expression.  The study also found out that usage by gender and age differ. That is men access the mobile web to “escape” while women to “make others laugh.” Now that seems rather vague, right?

Another interesting finding of the report is the fact that immediacy is the major factor why users access the Internet via mobile.

“Our survey data shows that people use their mobile phones out of necessity for instant access to the Web whether it’s to conduct business with the most recent information or advocate on the spot on issues of pressing concern and breaking news,” said Marty McGough, director of Ruder Finn Insights

The study also highlights the fact that mobile phone apps are continously increasing with 61% of the respondents saying that they have downloaded an application at least once per month, and 36% of the respondents saying that they have downloaded applications from social networking sites at least once per month.

As a mobile connector, mobile phone access is used primarily to:

  • Instant message – 62%
  • Forward e-mails (58%), content (40%) and photos (38%)
  • Post comments on social networking sites – 45%
  • Connect to people on social networking sites – 43%

Interesting findings, right? So, which of these connectivity features do you do on your mobile phone?

Filed Under: Internet, Mobile Tagged With: mobile internet, mobile phones

The Evolution of the G

October 22, 2013 by DailyBits

The Evolution of the G | Light Reading (via Light Reading)

Wireless operator marketing has left many confused about what the “G” on their smartphone actually means. Now, with 5G looming on the horizon, it’s even more important to understand not just how we got to 4G, but what it means for everyday use and Star…


[Read more…] about The Evolution of the G

Filed Under: Internet Tagged With: Internet, mobile internet

4 Alternative Internet Browsers for Your Mobile Phone

June 19, 2013 by DailyBits

internet browsers for your mobile phone

Looking for a different browser to use on your mobile phone instead of the preinstalled Internet browser? Unlike the three mentioned here previously, these four alternatives offer helpful tools for finding what you want on the Web quickly on your mobile phone. [Read more…] about 4 Alternative Internet Browsers for Your Mobile Phone

Filed Under: Mobile, Software Tagged With: mobile browsers, mobile internet

20 Simple but Effective Ideas to Make Your Website Nice and Mobile-Friendly

May 20, 2013 by DailyBits

tips for mobile-friendly websites
Mobile friendly websites are becoming more and more in demand these days, owing to the growing numbers of smartphone users. Research studies show that about 60% to 80% of internet users are now checking websites and opening their emails through their mobile devices. If you don’t want to miss an opportunity to make your website known to as many internet users as possible, then making your website mobile friendly should be your goal at this point. Here are 20 ways to make your website nice and mobile friendly to your visitors. [Read more…] about 20 Simple but Effective Ideas to Make Your Website Nice and Mobile-Friendly

Filed Under: Internet, Mobile Tagged With: mobile internet, mobile websites, responsive design

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