In the time it takes you to read this sentence, 3 new blogs will have come into existence. There can be no doubt that the world wide web in general, and social media sites in particular, are becoming more crowded and more competitive every second. The result? Standing out from the crowd is getting harder and harder.
Social media marketing is both necessary and extremely challenging. Blogs are an integral part of SEM, but simply building one isn’t enough. You need to get people to read what you write!
That being said, there are myriad resources that have become available which can help you promote and measure the success of your blog. Below you will find a definitive guide to some of the best resources online.
Overview of Blog Promotion
Some sweet, simple and easily actionable tips for blog promotion from Google itself, although we also love their disclaimer: “This is in no way a science or guarantee; it’s simply a few suggestions with which many bloggers have found success”. If you know little to nothing about blog promotion, it’s a good place to get an idea of the basics without getting overwhelmed.
SEOmoz offers some great, detailed advice for bloggers who want not just more traffic but better, more targeted traffic. There’s a lot here to help diagnose why your blog might be fledgling, and what to do to remedy the situation.