Remember the TV commercial I shared late last year? It was Bahrain Telecommunications Company’s ad, which I think is one of the best commercials I have ever seen. Well, here is another commercial that caught my fancy. It is not a new one – it was created sometime last year – but the graphics and the blending of the images and sound just come together perfectly. Of course, the two dragons breathing fire kind of made everything perfect for me!
This commercial is for Sapporo beer, arguably the most popular beer in Japan. I think this ad was made to promote the beer in Canada, which is also now being brewed in Ontario. I think the ad makes excellent use of real people and CG to create a great a collage of the process of brewing Sapporo beer whilst sharing distinctive elements of the Japanese culture. I’ll speak no more about it – watch in amazement yourself!
