One of the biggest content writing challenges is finding a way to create content that is both optimized for search engines and is also engaging enough for people to want to read it. It is more of an art than a science. The best way to approach content writing, however, is to always write for people first. Ordinarily, if you have created high-quality and intriguing content that appeals to people, you will already satisfy the search engine’s requirements. The next key element is in fact keywords. Good content writing requires a very thorough keyword research strategy and the ability of a talented writer to be able to naturally incorporate these strategically-chosen keywords into the content. [Read more…]
Business owners new to internet marketing spend a lot of time getting traffic to their websites. Traffic is very important, but what happens once visitors arrive at your site is what really matters. So much time is spent focusing on getting hits and studying traffic patterns that the entire concept of conversions is missed. One of the biggest mistakes people make that kills sales is bad web design.
Conversions, not traffic, are what actually matter in business. Conversions mean that people who visit the website actually buy the products or services offered. Hits and traffic patterns do not help a business without that follow through where visitors actually make a purchase. So what are the elements of good website development and what will kill conversions? [Read more…]
The internet has been around long enough that most of us have come to grips with the general flavor of it . . . cat videos, movie reviews, baby videos, social networking, dog videos, and so on. But every once in awhile, there comes along a website that is—wait for it—actually useful.
Once you find this kind of website, you will soon wonder how you ever functioned without them. The web is littered with pages such as these; you just have to find them. Here are 10 websites that you may not have heard of, but once you start using, you just won’t be able to live without. [Read more…]
As the internet becomes a bigger part of everyday life, you may become increasingly impressed or overwhelmed with what social media can offer. If you use your own common sense along with the following tips, you will be able to navigate social media sites like a professional.
Discussion is Key.
The first of the social media secrets is not really a secret if you think about it. Social media is about connecting with others or being social. So, ask interesting questions. Express concern about an issue you are passionate about. Find news that is relevant or entertaining. Respond to feedback as quickly as possible to keep the conversation going. [Read more…]
Daily, I scour the web for images that I can use for various blog entries. More often than not, I end up gazing at some photos of amazing landscapes or some other thing totally unrelated to what I need. There’s no denying it – images do tend to enrapture people, especially if a talented person is behind them.
Photos serve a million purposes, but whatever your reason may be for wanting or needing photos that aren’t yours, you are in luck today. I’ve put together a list of photo sites where you can find – or search for – photos and images.
As you can surmise from the title, these photo sites are not part of the usual suspects list. Don’t expect to find Google Image Search, Flickr, and Photobucket here. We all know they work excellently, but if you are looking to expand your photo sites horizon, these five names should be in your radar.
With more than 3 billion pictures indexed, picsearch is obviously set out to impress. (I got the number of zeroes in the home page right, didn’t I?) You can easily search from the home page with whatever keyword you want to use, and you can also set parameters to narrow your search: colors, size, orientation, and type (animations, faces). I’d recommend picsearch highly for school children who use the Internet for homework (which is practically everyone), as there is absolutely no adult content indexed. That should make parents feel better. [Read more…]