Recently, Twitter had to face a lawsuit filed by St. Louis Cardinals manager Tony La Russa relating a bogus profile created on Twitter impersonating the La Russa. When the issue was brought to Twitter’s attention, the Twitter team immediately took action and cancelled the account. And as far as the Twitter management is concern, they have done their part and ensured that the said violation of Twitter’s TOS was immediately uphold. Hence, Twitter is not paying any settlement fees to La Russa nor does they have any plans of paying anytime soon.
To ensure that no such things would ever happen again, and at least to prove that Twitter values its member’s personal welfare, Twitter is testing out its new Verified Account scheme, according to a post at Twitter’s official blog.
This new accounts would bear Twitter’s verification seal to signify that they were created by the real personalities. To kick out Verified Accounts, Twitter is rolling this out to public officials, public agencies, famous celebrities and other public personalits who are at risk of impersonation on Twitter.
Take note, once these accounts were verified, it does not necessarily mean all other accounts without the seal are deemed fake. Because that would be tantamount to declaring the majority of Twitter users as fake. Verified Accounts are applicable to the previously mentioned type of account holders. The rest of the regular Twitter members are still as valid as real profiles.