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daily deals

The Rise of Online Deal Seeking and Couponing

August 6, 2023 by noemi

Do you have memories of parents or grandparents sitting on the porch or the kitchen table (or wherever their favorite spot was) on a lazy Sunday afternoon, meticulously weeding through the coupon section and cutting out the useful ones? Those days are long gone, although the concept of couponing is definitely still here, thanks to the Internet.

Groupon. Living Social. Coupon Mom. Coupons.com. Those are only a handful of the sites that have attracted millions of consumers with the offer of coupons and daily deals. The United States is not alone in experiencing this phenomenon. In fact, in other parts of the world, countless daily deals sites crop up almost everyday. Confession coming up…

Yup, I am a sucker for those daily deals sites. There was a time when I had purchased so many deals that I was unable to use some of the coupons I had. I even had to give away some of them! The argument of every sucker like me: “But I can save a lot of money!”

A debatable point, of course, but that does not change the fact that people are still on the lookout for ways to make some savings on their purchases, and patronizing coupons sites and daily deals sites is one such way. Don’t believe me? Maybe you’ll believe this infographic by Credit Score ((Source)) – it’s full of official statistics so it must be true!

Truth be told, I was more interested in the figures from the past – I am already convinced that daily deals sites and coupon sites are way too popular for our (consumers) own good. For example, did you know that it was Coca-Cola who introduced the first ever coupon? They did so to promote the soda in 1888 when it was first launched. The coupon gave the bearer a free glass of Coke!

A quick summary of stats for the year 2010:

  • Digital coupons outsell printed coupons 10 to 1
  • More then 332 billion coupons were distributed in 2010
  • There were 63,000 daily deals in the US in 2010
  • There are about 200 daily deals sites
  • 68% make impulse purchases on daily deals sites, compared to only 38% on coupons sites

Interested in more? Here’s the infographic. Click on the image to see the full size.

The Rise of Online Deal Seeking and Couponing
The Rise of Online Deal Seeking and Couponing

So tell me, are you merely part of the statistics, like I am?

Filed Under: Internet Tagged With: daily deals, Infographics, shopping

Ways to Save Money Online

October 30, 2012 by noemi


Times are hard on some people, while there are those who could not complain about their situation. There is, however, the fact that everyone can always use a little extra when it comes to their income. After all, there is always something new to buy, something to improve, and something new to experience.

With all the technology that surrounds us, there ought to be something that can be done with it to assist in making some savings. And true enough, there are many ways by which we can save money online. Take a look at this list and enjoy your way to stretching your income. [Read more…] about Ways to Save Money Online

Filed Under: Internet Tagged With: coupons, daily deals, finances, savings

Takeout & Delivery: LivingSocial Forays Into Food Service

March 29, 2012 by noemi

Living Social Takeout & Delivery
Living Social Takeout & Delivery

I don’t know about you, but LivingSocial – and all those other deal sites – have become a part of my life. I have drastically cut my spending, though, as I realized that I would save more money by simply NOT buying anything at all. Deal or no deal.

While I am sure that I am not alone in thinking this way, these daily deal sites are still popular. And among these sites, LivingSocial is one of the most trusted brands. The group does not seem to be interested in merely sitting on its laurels, as can be surmised from their latest move: entering the food delivery market. [Read more…] about Takeout & Delivery: LivingSocial Forays Into Food Service

Filed Under: General Tagged With: daily deals, LivingSocial

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