Daily Bits

Online Video

Apple iPhone 4 It Is!

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So the keynote speech that Steve Jobs gave might not have gone flawlessly. From what the guys at Gizmodo have been saying – it was a funny event due to the technical glitches that were encountered. Check out the video for yourself, and tell me it isn’t ironic.

Despite that funny clip, I have to say that I am wow-ed by the iPhone 4. Yup, count me in as one of the boys – the fanboys!

You might think that I am being irrational at this point, but let’s take a look at why, if you’re buying a new phone, the Apple iPhone it should be.

One, it has multi-tasking capabilities now. No need to go to the home screen to use another app. Just like your “powerful” little netbook, you can switch from one app to another with ease!

Two, it has got FaceTime. Nah, it’s not a Facebook app. In fact, this is the new feature that allows video calling. In line with this, the new iPhone has two cameras – back and front – that will make video calling even more convenient!

Three, you gotta have the Retina Display. This technology makes the iPhone 4 the best mobile phone when it comes to screen resolution. It really doesn’t get any better than this (yet)!

Four, I think this is the best looking iPhone yet. It exudes machismo which no other phone out there can beat. And, it’s the kind of machismo that does not offend.

Yep folks, it’s the Apple iPhone 4 for me.

MySpace Hosts Casting Calls for Glee

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Glee Open Casting Call Video with Matthew Morrison

Glee Auditions | MySpace Video

I’m not really a fan of the hit musical Glee, but if you are and you’ve dreamt of becoming part of the cast of this show, you might be interested to know that auditions for the next season of Glee has just started.

And guess what? You don’t have to go all the way  to the Fox studio to audition. You can show the producers and casting crew of  Glee that you’ve got the talent to make it to the next cast of Glee  via the MySpace Glee audition site. Yes, MySpace? You still remember that social networking site, do you?

If  you are up for the challenge, here’s how you can audition for the next season of Glee:

  • If you’re an amateur or professional performer between the ages of 16 and 26, submit an audition video at www.myspace.com/gleeauditions, explaining why you want to be on “GLEE” and demonstrating your stellar singing ability to the sounds of one of 10 “GLEE” hits via MySpace Karaoke. You can also opt to upload your own pre-recorded video.
  • Audition videos must be limited to five minutes in length (intro one minute and song up to 4 minutes) and one submission per person.
  • Whether auditioning or not, viewers can share videos, post comments and rate favorites with gold stars in real-time.
  • Visit the official “GLEE” Auditions MySpace page for more information, song list and additional rules.

Want me to enumerate the list of songs that you can use for your audition? Well, you probably know that more than I do. If you’ve made it this part of the article means that you’re a big fan and you’re interested with this gig. So, have fun!

TV is Not Dead! Americans are Still Using it Together with Internet and Mobile Phones

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Here’s a rather surprising findings by Nielsen which debunks the myth that TV is on its way to extinction in favor of the Internet and mobile phones. According to Nielsen’s report, Americans have in fact increased their overall media usage and media multitasking activities by using TV simultaneously as they connect to the Internet and use their mobile phones.

The Nielsen report called “Three Screen Report” tracks consumption across TV, Internet and mobile phones.  The report showed that in the last quarter of 2009, TV consumption and Internet use combined have reached three and a half hours monthly. This is a 35% growth from the third quarter of 2009.  In addition, 60% of  TV viewers are watching TV while using the Internet at the same time.

Nielsen Company media product leader Matt O’Grady says that using the Internet while watching TV have given TV viewers a unique on-screen and off-screen relation with TV programming.

“The initial fear was that Internet and mobile video and entertainment would slowly cannibalize traditional TV viewing, but the steady trend of increased TV viewership alongside expanded simultaneous usage argues something quite different,” said O’Grady.

The study also found that on the average, Americans watched 35 hours of TV per week and two hours of timeshifted TV via DVR. This is attributed to the fact that DVR provides them with added convenience. At the same time the growth of HD programming and flatscreen TVs have also contributed  the renewed interest with watching TV programs. The availability of more channels and choices due to digital delivery be it via cable or satellite are also contributing factors.

Other findings of the study include – increase in online video consumption as well as increase in the active mobile video users courtesy of the booming smartphone market.

YouTube Now Lets You Create InLay Video Ads Easily

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Notice those animated overlay that YouTube displays at the bottom part of a video that you are watching? Well, yes I know those ads can get pretty annoying but hey, if you’re a video ad publisher those overlays is one major way by which you can sell ads on YouTube.

And besides, YouTube is not going to be doing away with it. Not in the near future, at least. In fact creating those InVideo  ads were  just made easier with the availability of the Display Ad Builder which everyone who wishes to advertise on their videos can use.

Since its launch in 2008, YouTube has added more templates and fonts to this Display Ad Builder. Making it easier and quicker to create video overlay ads. This is fully complimented by the Display Ad Builder’s functionality for creating animated ads.

With this feature in Display Ad Builder, you can now turn your image ads into overlays and run ad campaigns on YouTube in a matter of minutes. You can run those overlays on cost-per-click (CPC) or cost-per-thousand impressions (CPM). These ad campaigns will be matched to YouTube videos based on various criteria such as demographics and content categories.

If you want to run ad campaign overlays, the process can be best illustrated below:

Or if you want more details, check out this guide.

YouTube Still King of Online Video, But Facebook is Growing Fast

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NielsenWire has just published their latest online video metrics report and as expected like it has been the past couple of years, YouTube is still the most visited online video site. But what’s interesting to note from Nielsen’s stats is how fast Facebook is growing as an online video channel.

First,  some facts and details. According to the NielsenWire’s report, the number of unique viewers of online video increased y 5.2% year-over-year, from 137.4 million unique viewers in January 2009 to 142.7 million the same month this year. And the fastest growing online video sites include the likes of Disney Online with 23.3% growth, MSN/WindowsLive/Bing with 15.6% and of course Facebook with 18.6% growth during the said period.

YouTube on the other hand managed to posed only a 6.7% growth but it still remains at the top of the list with a commanding 112.6 million unique viewers.

Now, as I said, it’s quite interesting to note how fast Facebook is growing as a video channel. It only goes to show that more Facebook users are sharing online video as well as watching them online via Facebook. What is ironic about this is that most of those videos were actually embedded from the YouTube site.

Perhaps, Google has not yet noticed this trend especially since YouTube continues to be the number 1 online video site. But at the rate that Facebook is growing, it might just be a matter of time before it catches up with YouTube. Unless of course Google does something to prevent this from happening. Hopefully Google won’t do something drastic in the future.

YouTube Turns On Safety Mode Video Viewing

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In its effort to provide users with a more controlled and safe environment, YouTube has rolled out Safety Mode. This is an opt-in setting that will let you screen out outright and potential objectionable contents from showing up on your YouTube account channel, which you definitely don’t want your friends and family to see when they check out your YouTube video.

I’m pretty sure at some point in your YouTube experience, you’ve seen examples of these contents. It may be newsworthy video depicting violence at its gruesome details. Since this content does not contain any sexually objectionable content, YouTube will not censor them. So, it is up to you to determine whether these contents will be displayed on your YouTube account. If you don’t want to – then comes YouTube in Safety Mode.

To activate Safety Mode on your YouTube account, just click on the link at the bottom of any video page.

Safety Mode may not be a full-proof system yet, but it is certainly a step in the right direction. It may not guarantee safe video watching at all times, but at least Google is doing something to remedy this issue and provide us all with a “safe environment”  when watching YouTube videos.

And that alone is a great achievement.