Independent truckers actually make up 90% of the trucking industry in the United States. Independent truckers are small business contractors who are responsible for the daily operation of a fleet of trucks, their contracts to haul up and down the road, and so much more. To stay competitive with their larger peers, independents must turn to technology. They need cell phones that do more than give truckers incoming phone calls, but rather help provide up-to-date cash-flow solutions.
Archives for November 2018
Content marketing is thriving in the digital age as people are consuming content at a higher rate than ever whether they realize it or not. This comes in many forms whether it is a video, article, or a podcast so the consumer is becoming a bit more discerning of the content they will spend their time viewing or reading. Content marketing to both individuals as well as businesses is important for those people selling certain products/services. The best thing that can be done is not to alienate one demographic but rather embrace both. The following are tips to succeed in marketing to both businesses and individuals while keeping the budget in mind.