By Stuart Jeffrey On December 27, 2013 How many of your cherished memories, and even important work documents, only exist online? Taken together, photo and video sharing sites, blogging and microblogging sites, as well as social media, have formed an…
Archives for December 2013
Der Spiegel reported on Sunday that the NSA’s “Tailored Access Operations” (TAO) has been diverting desktops and laptops shipped to U.S. consumers and installing spyware on them. According to the report, the process, which TAO calls “interdiction…
A recent survey has stated that as many as 40 percent of children in aged from 11 to 18 have experienced bullying behavior online, and although that figure may not seem so high, it is expected to rise, especially as there are more ways than ever before for children to communicate via the internet. In this article we will be taking a closer look at cyberbullying and why it has become such an emotive issue.
It seems as though social media changes on a daily basis, with new sites and applications popping up so frequently it could make your head spin. The issue that bears constantly in mind is the idea that, while it is called “Social Networking,” there is very little social benefit to using these sites. When is the last time you actually made a new and tangible connection on a social networking site? There are plenty of dating apps out there, but this can still seem taboo in many people’s minds, and the risk of meeting a random partner doesn’t bode well with many users. It seems social media keeps us away from actual social interaction, and keeps us behind our computers more often than not.
The combination of various marketing automation tools provides a comprehensive solution for marketing and sales in a business. These tools provide a high degree of automation and are highly effective in obtaining and moving leads through the sales cycle. However, the business has to make the optimum use of this technology to achieve the best results.
Marketing automation tools are able to automate largely many important tasks, which are quite labor intensive. The automation process usually comprises of building targeted lists, identifying quality leads, executing email-marketing campaigns, measuring behavior of leads, segmenting leads according to scores and activity, routing best leads to CRM, nurturing warm leads, and analyzing the marketing and sales performance along with ROI.