Just a few days after I’ve updated my Firefox installation, here comes a new announcement on the release of Firefox 3.5 Beta 4. If you’ve been closely following Mozilla’s development of Firefox, you’d know that it won’t be long until the official Firefox 3.5 browser will be available. Still, if you couldn’t wait for the full version release, you might want to download the beta 4 version right now.
Archives for April 2009
So you think you knew everything about Peer to Peer’s BitTorrent? Well, there might be some more important information that you thought you knew but actually still don’t know yet. Unfortunately not knowing those information might lead you to a frustrating BitTorrent experience. Fortunately for all of us (yes that includes me), there is now The Big Book of BitTorrent: The Torrent Guide for Everyone.
The latest version of Ubuntu Linux Distro has been officially announced by Canonical, the commercial sponsore of Ubuntu. And depending on your needs, you an download any of the three versions of Ubuntu 9.04 for free – the desktop edition, server edition and Ubuntu 9.04 netbook remix.
For those who grew up in the Internet during the 1990’s, Geocities would certainly ring a bell. Back then, Geocities was the closest thing you can get to have an online presence and a social community. I’m feeling a bit nostalgic right now as I remember the several Geocities account I created which died a natural death. Speaking of death, that is where Geocities is heading as Yahoo is quietly announcing that it will be shutting down the service soon. Quite interestingly, just as Geocities has become a dormant service, Yahoo is also quietly disclosing its plan to discontinue Geocities. In fact if you’re not going to visit the Geocities landing page at geocities.yahoo.com, you wouldn’t know that it is going to the dead pool this year.
If you are involved in online marketing, you might be wondering why some of you online ads are not effectively pulling users to your product site.Online advertising may not be an effective tool anymore. Well at least according to this study by ARAnet which says that brand mentions are making users to take action rather than reading online ads, email offers, sponsored search engine links, and banner/pop up ads.
Specific results of the ARAnet study reveals that 51% of respondents are somewhat/most likely to read or take action when they read about product mentions on regular articles (blog posts?) which users read from sites they follow regularly. Users also prefer product advertisements which are written like an ordinary online article.
Although the study did not mention the specific type of articles, this could be in the form of blog posts, right? I mean, how many of us click on links provided by our favorite bloggers who write about something new online? And we all know that some famous and widely read blogs do some paid product reviews.
Going deeper into demographics, the study showed that younger users are the most likely to respond to this form of product advertisements than the matured users. Specifically, these users are in the 18-34 age range.
Interestingly, pop-up ads continue to be least favored form of online advertisers among the respondents of the study. And good news for email marketers and paid search ads workers, these forms of online ads still managed to elicit favorable actions among users.
So, how are you doing your online product marketing? Still stuck with email marketing? paid search engine ads? or pop-up ads? Are these forms of online advertising still effective for your products?